The price inflation is happening across a variety of burger types, including bacon cheeseburgers, veggie burgers and specialty burgers.
Price increases are offering operators a form of relief as they struggle with rising labor and delivery costs, as well as limited growth through traffic. But continued price increases for burgers could ultimately cut into perceptions around their affordability and push consumers toward other options.
The Technomic survey of more than 1,600 consumers found:
Source: meatingplace.com, 7-9-19