It can be exciting and overwhelming to take a photo that will be distributed to an audience. But it is a necessary chore in the business of selling your products! Don’t worry, taking appetizing food photos is doable and ultimately can be easy when you get the hang of it!
General Pointer
The objective of each post is to entice the audience! You want them to see what you see. Naturally, our human eyes can see the three dimensional object and experience, but photos are flat so it’s up to you to bring more dimension and excitement to your photo.
Step 1: Taking the Photo
What makes a photo great? Clear quality, good lighting, composition and a strong caption.
Good Quality: You can definitely buy a high quality photography camera if you would like. Do your research to see which one serves your needs. DSLR Canons and Nikons are very popular.
However, whether it is an Apple phone or an Android, most phones made after 2015 have the capacity to take excellent pictures. It all depends on what you’re trying to accomplish.
Having a tripod for whichever device you choose to use is helpful as well; tripods stabilize the camera so you decrease the chances of blurry photos and can help you maintain a consistent angle.
Lighting : The source of light should be facing the food. Natural lighting is best, but a
white vlogging/ LED light is a good second option. Whether it’s the sun, a camera flash, or a ring light, the light should be facing and accentuating the subject, not behind it.
With natural light, the best angle changes throughout the day and the weather can also affect the best angle. Sometimes there is competing light in the space so you have to move the food a little bit until you get there.