MORE AMERICANS ARE DINING OUT ON SANDWICHES – BOOSTING CATEGORY GROWTH.

nina | May 14th, 2013 - 9:00 am

Almost half of the sandwiches consumed last year were bought at restaurants rather than made at home.  That’s a lot of bread!

Recent reports indicate sales in the sandwich category are up 4.8% since 2010. Yet sandwich consumption overall hasn’t been gaining huge ground.

Sandwiches themselves are not a growing category, they’re a shifting category. Nearly half, 49%,  of sandwiches consumed in 2012 were purchased at restaurants or other food-service locations, up from 44% in 2010.

Millennials are propelling the category’s growth as they seek fast, fresh and convenient meal options.

Saval Foodservice, the #1 Independent Broadline Wholesale Food Service Distributor in Baltimore, Maryland, Virginia and Washington DC. Serving restaurants, carry outs, delis, caterers, country clubs, and grocery stores.

Source:  adage.com, 5.6.13

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