Tips and recipes using summer-ish berries, now in season

admin | May 16th, 2018 - 1:43 pm

What’s in season: A sure sign summer is just around the corner, cartons of delicate berries are turning market stand displays vibrant shades of red, blue and purple. Raspberries, blueberries, boysenberries and blackberries — including large Kiowa blackberries and marionberries — are most common, though mulberries are turning up at some stands, with varieties ranging […]

5 Ways to Improve Your Restaurant’s Curb Appeal

admin | May 14th, 2018 - 5:40 pm

  How many times has an intriguing window display at the mall or in your nicest shopping district caught your attention? Probably every time you visit. The outside of your restaurant is your window display. It’s a huge opportunity that you control and, when done well, can be a powerful magnet to draw in new […]

10 Sure-fire Service Killers

admin | May 11th, 2018 - 3:12 pm

  05/01/2018 Your business depends on high-quality food and stellar service. Have your waitstaff avoid these service killers for a dining experience your customers won’t soon forget. Forget that you are a business first.“While individual, friendly, family-like service is what you are striving for, never forget these guests are still customers,” says Tania Arthur, operations […]

Why Training the Server Will Serve You Well

admin | May 9th, 2018 - 3:11 pm

  05/01/2018 The waitstaff is one of an operator’s most valuable resources. But a well-trained staff does much more than take orders and bring the food without spilling it. They also know how to provide guests ordering advice, upsell the restaurant’s most profitable categories and inspire confidence and loyalty in customers by making them feel […]

Key Elements of Communicating Cuisine on Your Menu

admin | May 7th, 2018 - 3:11 pm

  05/01/2018 The menu can be a powerful tool in marketing your restaurant and setting tone and ambience expectations. Use these helpful tips to use your menu as a marketing tool. Naming Menu Items Menu item names should attract attention similar to a headline or advertisement. Keep in mind that customers may be discouraged by titles […]

Using Menu Psychology to Entice Diners

admin | May 4th, 2018 - 3:10 pm

  05/01/2018 People like the names of mothers, grandmothers and other relatives on their menus, and research shows they are much more likely to buy, say, Grandma’s zucchini cookies, burgers freshly ground at Uncle Sol’s butcher shop this morning and Aunt Phyllis’s famous wedge salad. In the world of menu engineering and pricing, a dollar […]

How to Motivate Restaurant Staff and Decrease Turnover

admin | May 3rd, 2018 - 5:37 pm

Most restaurant owners have seen these types of employees at their establishments: The high schoolers who only want to make some extra money. The college students who swing by to help out during the summer and then leave. The hard-working staff members who generally care about the future of your restaurant. The best restaurants know […]

Why Bad Portioning Hurts Your Restaurant

admin | May 2nd, 2018 - 3:10 pm

  05/01/2018 With steadily rising food costs, thin profit margins, and intensely value-conscious consumers, the last thing your restaurant needs is sloppy portioning techniques. Product portioning affects your guests’ experience, food quality, food cost, and how much money you get to keep. When a guest receives a smaller filet than the person across the table […]

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